Inspiration has a way of popping up at the worst times…but when it comes, you have to heed the call. This year’s Pele Awards honors the true creative spirit—and the people who unabashedly drop everything to capture the idea, nail down the concept, and transform an assignment into award-winning work.
About the Pele Awards
The Pele Awards have been a part of Hawaii’s advertising and design community for more than 40 years. The Pele Awards is one of fifteen National District Competitions for the American Advertising Awards (also known as the ADDYs). The Pele Gold winners in all national categories are sent to the National Finals of the American Advertising Awards Competition to represent District 13. It’s designed to recognize excellence in advertising and design in the State of Hawaii for the past calendar year.
2023 Pele Winners Reel
National Award Winners
Meet the Judges
Creative Director, Eversana
Global Creative Director, ViewSonic
Creative Director, Doner
Group Creative Director, VaynerMedia
New York City
Los Angeles, CA
Executive Creative Director, VMLY&R
Ad Person Of the Year
2023 AD 2 HAWAII PERSON OF THE YEAR
Social Media Specialist, HAWAIIAN ELECTRIC CO.
AAF-HAWAII 2023 EXTRA MILE AWARD
VP of Film, NMG NETWORK
AAF-HAWAII 2023 AD PERSON OF THE YEAR
Executive Creative Director, MVNP
AAF-DISTRICT 13 2023 SILVER MEDAL AWARD
Ric Noyle. Photo Productions
Save the Date
All “Professional” work entered in the 2023 Pele Awards Competition must have first appeared in media between January 1, 2022, and December 31, 2022.
All “College” work entered in the 2023 Pele Awards Competition must have been created between January 1, 2022 and February 28, 2023.
Please see 2023 Pele Information Guide for specific entry rules, guidelines, and categories.
- ONLINE CALL FOR ENTRY ACCEPTANCE DATE
- November 2022
- FINAL ONLINE ENTRY DEADLINE
- Tuesday, February 28, 2023
- ALL PAYMENTS DUE
- Thursday, March 2, 2023
- PELE AWARD JUDGING
- March 6 to 19, 2023 (virtual)